Joeblow69 Interviews Keith Webb
you go from being a star of films such as
Fallen Angel 3 to being Vice
President of Titan?
I originally started working with TitanMen when I
contracted with Bruce Cam to overhaul and re-vamp their website. Over time
Bruce and I became very good friends and with his encouragement, I eventually
decided to appear in “Eruption.” I did it for fun and for ego, I never did it
for the money or to try and be a “pornstar.” I also did it because Bruce is one
of the best cinematographers in the world; I knew that he would make me look
great (and he did!)
Bruce is a smart guy; he always knew that trying to
run a large growing company on his own was too big a task for only one person.
So he brought on director Harold Creg, Photographer Brian Mills and myself as
partners in Titan Media and formed what is now the team that makes up Titan
In those early days money was tight, and we were
plowing every penny we made back into the company to fuel the growth and
expansion of the business. We always joke that the only reason I appeared in
“Fallen Angel III” was that we couldn’t afford model fees at the time and that
I would work for free! My “model fee” for appearing in “Fallen Angel III” was
getting to keep the knee-high Wesco logger boots!
the effort to stop online illegal distribution of Titan films gone? I've read
that most straight porn companies don't even bother with litigation, since even
if they do swat down one pirating company/person, 4 more will jump to take
Our films and photos are the most valuable asset our
company has and we would be foolish not to try and do everything we can to
The issue of theft and illegal use of adult material
Industry estimates are that for every 1 DVD/VHS we
sell there are 5 illegal or pirated versions being distributed. People wonder
why the price of adult DVD is so high; they can blame the pirates for this! If
producers could sell 5 times more legal product the price of adult films would
drop in half!
With the growth of the Internet and peer-2-peer file
stealing, the problem of piracy has exploded. In the old days when someone
copied a VHS tape and gave it to a friend it was not that big of a problem. But
today with P2P file stealing all it takes only one person to rip a DVD and put
it into the P2P networks, “sharing” it with 50+ million of their “closest
The effects of P2P on the industry have already been
devastating, and most producers don’t even know why their sales are declining
and their businesses are hurting. We have an automated, spidering system that
scans P2P file trading networks looking for illegal copies of our films. It
then initiates a download from the user of our stolen film, records the users
IP address and evidence of the download and reports it all into a central
enforcement database. In the first year of the systems operation we sent out
over 475,000 cease and desists to users illegally distributing our property
with a 92% compliance rate of the removal of the stolen content from file
trading networks. I would call that a major success in the fight against online
We have taken a different approach than many other
producers and have aggressively sought out and prosecuted people stealing or
illegally distributing our property. I think that many producers have any
underlying feeling of the problem is just too big to try and overcome, and they
stick their heads in the sand trying to ignore the problem. With this approach
you are constantly treading water and trying to keep your head above water to
Our efforts to stop the online, and offline, theft of
our materials has been extremely successful! The deterrent effect of our
prosecutions has caused many of the pirates to stop stealing our content on
their own. When the word gets out that Titan prosecutes ALL theft of its
products, the pirates stop stealing Titan products.
Another important aspect of the protection of our
content online and in P2P is the protection of children. A core principle of
our company has always been that our products should only be available to age
verified adults specifically wishing to view our content.
The vast majority of our stolen content appearing
online and in P2P is freely available to anyone including the millions of
children surfing the net and P2P networks. I was shocked to see that a search
on the term “Angel” in Kazaa returned Fallen Angel films right along side
children’s films such as Elmo’s Alphabet and Disney films. With one wrong click
of the mouse some 12 year old could accidentally download and view a ripped and
stolen copy of “Fallen Angel III”!
This type of activity is simply unacceptable and is
not something that we will allow to happen with our content. Through the
irresponsible actions of millions of adult file sharers, millions and millions
of adult oriented movies and images are being freely distributed with no
concern for the welfare of children.
The producers of adult materials are, by and large,
NOT distributing these materials via file sharing networks. When an adult
steals and copies these materials from a DVD or videocassette, and then places
it in their “shared” folder making it available to anyone using P2P, that
material is now freely available and accessible to children.
If your next-door neighbor gave your 12-year-old son
or daughter an adult DVD, you would be outraged! Yet, this is exactly what is
happening in the online world of P2P file sharing. Hundreds of thousands of
adult movies have been ripped, stolen and copied from DVD and VHS by users of
P2P. They then freely and without impunity trade, share and distribute these
adult films via P2P, making them freely available to children.
Titan Media is dedicated to the protection of
children in the online world of the Internet; we have implemented many technologies
and strategies to prevent the exposure of adult materials to minors. By
protecting and removing our stolen content from publicly available areas of the
Internet and in P2P file sharing networks we are working to prevent the
exposure of adult products to children all over the world.
online site contains all your movies available for streaming, as well as tons
of pictures. Do you see a day when
online delivery is the main mechanism for people to get their porn? Or do you think that the customer will always
want a hard copy (VHS, DVD, or whatever else comes next).
Our online website, www.TitanMen.com,
currently has over 180 hours of streaming content; weekly DRM downloads of full
scenes, and over 100,000 data based and searchable TitanMen images. In addition
to ALL Titan and ManPlay films and their DVD extras, we also have web only
extras and content not available on DVD.
Direct to consumer digital delivery of content is
guaranteed to be the future of our industry. Any studio or producer that is not
preparing for this inevitability is missing the boat and needs to prepare for
this massive shift in the distribution channel of adult material.
Someday, sooner than most people realize, consumers
will have the ability to download and view in the privacy of their own homes
every single Titan Media film, as well as thousands of other films from other
production companies. Video rental stores, VHS, DVDs and other hard product
forms of films will essentially go away with direct digital delivery becoming
Consumers will have the ability to make or store
their own “hard copy” version of films they purchase via home based DVD burners
or home entertainment hard drive storage archival devices.
Instead of buying a “DVD” from a store or online,
consumers will purchase a copy of the digital file of a film with a perpetual
license for unlimited viewing “wrapped” around the file. The “wrapped” and
protected file will be delivered direct to a consumer in their homes via
Internet broadband and the file will be playable on both their computers and
TVs. The file can then be burned onto a
blank DVD for archival purposes or stored on hard drive based set-top devices
such a PVR (personal video recorders) similar to TiVo.
Not only will prices of adult films drop
dramatically, but also the availability and selection of films will be
And I guarantee you that Titan Media will be leading
the way and be the first gay adult studio to make this scenario a reality! ;-)
been the reaction to your Titan
Man of the Month club so far? Have you received a lot of subscribers yet?
LOL! There are
too many of our competitors out there already watching and mimicking most
everything we do already! Let’s just say we are very pleased with the reaction
and subscriber rate for the program.
It was our way to cut the price of our products to
our most loyal customers. If someone is willing to commit to purchasing all of
our releases in a year, we are happy to reward them with a guaranteed lower
price and priority shipping to be the first to receive a new film.
your reaction to the charge that many porn companies (like Titan, Falcon, Hot
House, etc...) are overcharging customers for the un-edited versions of their
movies? Or that in some cases
controversial footage is added to a movie, not in order to make a hotter scene,
but just so that the company can charge a premium for their product?
reason that studios such as Titan Media and others cut the more controversial
footage is that the wholesale distributors will not purchase films if this kind
of content is included. The larger, high-level distributors refuse to purchase
any films that depict fisting, watersports and often bondage as well.
As wholesale distribution can account for 50-70% of
studios total sales revenue most studios are forced to edit their films to
achieve wide scale distribution necessary for them to remain in business. To
overcome this refusal to carry the content, and to provide customers with the
content they desire, most companies have started doing 2 edits of films, one
for wholesale distribution and one for direct to consumer retail sales.
It is not some plot to try and force people to buy
direct to see the good stuff. If the only option available to us were wholesale
distribution consumers would never be able to see the "really good
stuff" as no nationwide distributor will buy it for distribution.
We've all adopted the model of 2 edits to try and
service the needs of both our wholesale and retail customers.
give us some kind of ratio as to how DVDs sell
versus VHS? How much life do you think
VHS still has in it?
Direct to consumers, we sell 1 VHS for every 100 DVD
we sell! The only customers buying VHS these days are wholesale video rentals
customers. Customers purchasing for their own use, only buy DVD these
The prices of DVD players are now less than the cost
of a Falcon DVD! Why would anyone buy a VHS when for the same price they can
get a high quality DVD with bonus materials and extras?
We no longer sell or offer our in-house or director’s
edits of films on VHS, these are all only available on DVD.
We only make VHS for Wholesale customers, and as long
as they are asking for VHS and paying for it we will keep make it for
Titan has a firm policy on not hiring actors who appear in bareback films, but
what about actors who engage in oral cumshots on film? It seems they're coming more and more
popular, showing up in films by Raging Stallion, Kristen Bjorn... even Blue
Blake's latest flick had a couple of oral cumshots. Is this something we'll ever see in Titan
Our recent public policy statement specifically
stated and referred to unprotected anal sex or “barebacking.”
While we do not agree with or condone oral cumshots,
we are drawing our line of standards at barebacking only at this time.
It is highly unlikely that you will see oral cumshots
in a Titan Media film anytime soon. The
jury is still out on the degree of risk associated with oral cumshots. We would
prefer to err on the side of caution for both the safety of our models and the
community at large.
We believe that it is our responsibility
to make safer sex beautiful, affirming, and inspiring. And our definition of
“safer sex” does not include oral cumshots.
interested in possibly modeling for Titan, is there some sort of casting couch
involved? If not, how would you know if
a new guy was even a good lay?
Absolutely not! We have a strict company policy
against employees and models getting together. Employees do not play with
models, and they risk being fired if they do.
We run a business, not a party sex orgy! We treat our
models with dignity and in the utmost professional manner, and we expect the
same back from them. We want them to have fun, enjoy themselves and put on a
great sexual performance for the cameras.
Based on our experiences the best models are not
going to be the ones that would sleep with someone to get a job in a film. The
best models are ones that are truly exhibitionists, very sexual, self
confident, secure with their own sexuality, and drug free.
We can tell who is going to be a good fuck more from
these personality factors then we could from playing the “casting couch”
the story behind the falling out between you guys and Billy Wild?
Over my objections Billy used his personal
relationship with Brian Mills to get himself cast in Trespass and other Titan
features. It was my opinion that Billy was not “TitanMan” material, especially
for a Bruce Cam film. He was only ManPlay caliber at best.
During this time, Billy asked for and received a full
time position with Titan doing web preparation work and production assisting –
with full Titan employee benefits. When
we hired him full time, Bruce had a number of meetings with Billy explaining
how we want him as a valuable employee rather than a model. Billy intellectually got this… in fact Bruce
paid for an expensive photography class so Billy could increase his skills.
But, when it came time for developing the box cover
and marketing material for Trespass and other features, which is one of my
responsibilities at Titan, I chose not to feature Billy on the cover. I felt his photos were not up to par for a
box cover, and that other models in the films better represented the Titan
Billy was very upset that he was not on the box
cover, and assumed that it was Bruce’s decision and harbored resentment towards
Bruce because of it. Billy had trouble differentiating between Billy Wild,
the pornstar, and Billy our employee. He let his ego and desperate desire to be
a “pornstar” emotionally take over. Soon after this Billy’s overall attitude and demeanor
in our office changed and he became very bitter and antagonistic to many of our
staff, including myself. One day, while Bruce was out of town on business
trip, in front of several employees in our offices, Billy made extremely rude,
disparaging and personal remarks about Bruce to our general manager; Stephen --
Stephen suspended him on the spot. Billy
chose to go back to trying to be a pornstar rather than continue a long-term
career with the Titan Team.
been the most popular Titan film? Are
there any that, looking back, didn't quite live up to their expectations?
The most successful single film title has been
SeaMen- Fallen Angel IV. It was our first title to break $1,000,000.00 in
total worldwide sales. We love all our “children” the same, some are more
successful than others, but each is unique and has its own special quality that
appeals to consumers.
any plans for another Fallen Angel sequel?
Not at this time. The Fallen Angel series has been
extremely successful and we did not want to bastardize it by going back to the
well once too often.
you will continue to see masculine, edgy, and more fetish oriented titles from
us in the future they will most likely come under a different series name or
title. One of our goals at Titan was always been to push the envelope somewhat
and redefine what is considered “hot” or to expand viewers own definition of
what they find erotic.
The term “leather” as applied to adult films has been
somewhat of an issue for me personally. I’ve seen too many “leather” films
where the models look like it’s the first time they have ever put on a harness
or a pair of boots in their lives! Or the term “leather” applied to a film as a
way to justify poor production quality or just a really bad fetish film. Just
because a model is wearing a pair of chaps, does not make it a “leather” film! One of the major points we
were trying to get across in SeaMen- Fallen Angel IV was that you didn’t have
to wear leather for it to be a “leather” movie. We purposely did not use or
show the typical or traditional leather garb to try and make a point. “Leather”
is about a masculine, self-assured and sex positive attitude, NOT about the
outfit you are wearing.
you tell us about some of Titan's upcoming projects? I hear you've brought in
the legendary Joe Gage as a director...
Yes, the legendary Joe Gage has joined the Titan
Media team to direct 3 films for us this year. The first 2 films are in the can
and are AMAZING, and production on the 3rd film is currently in
My favorite gay adult films of all times are “Closed
Set” and “Kansas City Trucking Co.” But, when I saw the new film versions that
Joe as done recently for another production company, I was extremely
disappointed. It has not the same “Joe Gage” that I saw from those original
films. We got together with Joe and were able to give him
the tools and the financing to support what he does best…make “movies”! His
films for us are a departure from the typical Titan “All-Sex” movie. We gave
him the luxury of time, the best and most professional production team in the
business, and creative control to actually take what has in his head and get it
onto film. I think consumers are going to love seeing the old Joe Gage back on
top and doing what he does best. In addition, you can expect to see a big blockbuster
Bruce Cam feature coming for Holiday 2004. Gotta keep the details under wraps for now,
but it’s gonna be a BIG one!
Speaking of Bruce, we haven't heard much from him
lately... what's he been up to?
He’s been busy and focused on running and expanding
the company. Titan Media now has 22 full
time employees and a number of sub-contractors; Bruce considers it his full
time job to daily inspire and empower each member of the Titan Team to do a
great job. Titan would not be the #1
adult studio without an incredibly loyal and talented
staff. Bruce has also been traveling a
lot to Europe recently setting up our new European distribution
center to better serve the EU market.
There is a lot behind the scenes to do to run a successful business and
Bruce has been at the helm guiding our company to new and exciting places.
like the last few Titan movies were lacking in the really big name stars (like
Dred Scott or Patrick Knight). Do you have any really hot guys in the wings
that you are conditioning to be the next big thing? Are there any plans to bring in any already
established big names?
Titan Media has always been about the “brand” and not
about a particular model or “star.” “Stars” come and go, but a “brand” lasts
for a lifetime. The only real exception to that has been Dred Scot. Dred Scott is the only model that we have ever put
under exclusive contract. Many other studios had already seen him and turned
him down, they were afraid of his image and didn’t know what to do with
him. I remember when I saw his images from his first Brian
Mills photo shoot; I just about dropped to the floor! I immediately asked Bruce
to get this guy under contract and then flew him back to San Francisco for another expanded photo shoot with Brian.
We knew that he was magic, and that he personified in
one package everything that a “Titan Man” represents. He has also really nice
guy, a total exhibitionist, and we loved working with him.
Ben Jakks is also one of our favorite models and has
chosen to work with Titan Media exclusively. Handsome,
masculine, multi-ethnic, sexually adept and extremely intelligent. He is
currently in medical school in London and will soon be a physician! That is the type of
man we want representing the Titan Media name brand! We have a couple of few faces under wraps that will
make their screen debuts in the upcoming Bruce Cam feature. We have been saving
them especially for Bruce to film, and they are guaranteed to be huge with the
of Patrick Knight, has he retired from the business? What about Ray Dragon? I know he's got his
own studio now, but is there a chance he'll show up in a Titan film again?
Patrick is currently on hiatus from the industry, and
has an open invitation from us to come back and make another film whenever he
Ray Dragon is on location with the Titan Production
Team shooting the 3rd Joe Gage film as we speak! You can expect to
see him in this Titan Media film sometime in November/December of 2004. Ray is
a great guy, we love working with him and as long as he wants to work with us
he’s always welcome!
Will we ever see you in front of the camera again?
Not with my clothes off! <G> Age and HIV has
taken its toll on my body so you won’t be seeing me naked anytime soon!;-)
Big thanks to JoeBlow69 and Keith Webb for this informative, interesting interview!